Basic Website Visitor Identification

How does website visitor identification work?

Reo.Dev’s Website Visitor Identification leverages a sophisticated browser fingerprinting technique and a network of trusted third-party data providers to de-anonymize website visitors.

Here’s how this unfolds:

• High-Quality Developer Data: Reo.Dev partners with reputable data providers to access a reliable database of developer profiles. This ensures that you’re identifying the most accurate, relevant people with higher confidence, without relying on outdated or generic data.

• Browser Fingerprinting: As visitors explore your site—whether they're reviewing documentation, checking out features, or engaging with specific content— we use browser fingerprinting (a technology widely adopted by sales intent tools - 6sense, Warmly, Vector, etc.) - to collect unique identifiers from their interaction. These data points are then matched against the trusted the developer data from our data-providers in real-time. If there’s a match, the developer is immediately identified, and you get to see exactly who is behind the visit.

• Compliance & Security: We prioritize privacy and security by ensuring:

  • We automatically exclude EU + UK - based visitors to ensure GDPR compliance

  • No personal contact information is exposed without proper consent

  • Visitors maintain control over their data through opt-out mechanisms

Configuring Website Visitor Identification on Reo.Dev

Here’s a step-by-step breakdown on how you can control whether you want to enable or disable website visitor identification.

1. Website Visitor Identification is disabled by default for all customers.

2. Enabling/Disabling website visitor identification is accessible only to users with ‘ADMIN’ role on Reo.Dev

Step 1: Go to Settings > Integrations

Step 2: Next, click on configure under the ' Basic Website Visitor Identification' card

Step 3: Here you will see 2 options:

1. Enable Identification (Recommended): Enabling this means you can view/access website and doc visitors even though they haven’t yet filled out any first party forms.

Note: Any visitors from the EU/UK region are automatically excluded in compliance with GDPR. .

Once you’ve enabled identification - you can view the identified developer profiles in the following sections on Reo.Dev:

1. Developer Section

2. Buyer Section

3. Account → Active Developers

4. Account —> Activity Timeline

5. Account → Prospects → Buyers

6. Account → Prospects → Developers

This gives sales and marketing teams immediate visibility into high-value anonymous traffic.

1. Disable Identification: At anytime you can choose to disable website visitor identification by clicking on the ‘disable identification’ option. This ensures that you only see website/doc visitors who have filled out your 1st party forms.

Once you disable this:

• All existing identified contacts (who have not filled out any forms) are removed from your interface.

Note: In case you re-enable this feature you will be able to see these previously identified contacts again.

• Contact limits used by identified visitors are credited back to your account

• The feature can be re-enabled at any time through the same settings section