Why is a Contact or Account I’m researching not appearing in the Reo Chrome Extension?

If a contact or an account from your CRM is not being detected in the Reo Chrome plugin, it is typically due to one of the following reasons: For contacts

Possible Reason
Explanation
What to Check

No recent activity

The contact has no qualifying intent or product activity tracked in Reo.Dev

Check if the contact is already in your Reo.Dev tenant. The Chrome Extension surfaces only those contacts with tracked activity.

Missing email in Reo profile

Reo.Dev identifies contacts primarily through email. If we don’t have an email associated with the profile, we cannot match it.

Ensure the email exists in the contact record on Reo.Dev We’re actively improving our detection capabilities for LinkedIn, so coverage will continue to get better.

Email mismatch

The email of the contact in your CRM does not match the email stored in Reo.Dev Even small variations result in mismatch (e.g., [email protected] vs [email protected]).

Compare the CRM email to the email displayed in Reo.Dev and align them if needed.

For Accounts

Possible Reason

Domain mismatch

Reo.Dev identifies accounts based on domain structure. Different variations are treated as separate accounts. Example: microsoft.com vs microsoft.inc → counted separately.

Verify that the domain used in your CRM matches the domain used in Reo.Dev

No recent account activity

The account currently has no active signals, usage, or intent attributed to it.

Check whether the account exists in your Reo.Dev tenant. Accounts only appear in the Chrome Extension once Reo.Dev has detected activity for them.

Next Steps

If you’ve confirmed the above scenarios and the issue persists:

  • Refresh the page and reopen the plugin.

  • Contact support with the CRM record link and the expected contact/account so we can assist.

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